Category Archives: Columns

From the portal you swear by to your favorite social media channel, tell us what tech is essential for the way you run your real estate business.

The real estate industry has a math problem with rising customer acquisition costs and declining client loyalty. Broker-owner Amy Stockberger looks at ways to reverse the trend.

Feel like you don’t have the tools to create content or move forward in growing your business? Broker Angela Yungk writes that the confidence and authority you need comes from doing the very thing you fear.

Last week, the industry’s biggest names took the stage at Inman Connect San Diego to talk about real estate’s hottest topics and biggest controversies.

Jon Krabbe of Agent Image shares ideas for supporting every stage of the client journey, from first looks to post-closing advice.

You don’t need more ideas. You need a system that makes your ideas work for you. Amy Stockberger offers a framework and prompts for following up on conference season with the help of AI.

August isn’t downtime — it’s decision time, coach Darryl Davis writes. Decide what you’ll do now to set yourself up for success in the months ahead.

The seven-figure business-building agents are quietly laying the groundwork for Q4 during the summer, Coldwell Banker Warburg’s Kevelyn Guzman writes.

Initiate, don’t wait, to build momentum in your business, Jimmy Burgess writes. Here he offers five texts to send and see results.

Find out how this industry leader, mentor and coach helps his agents lean into consistency to build reputations as productive, knowledgeable professionals with their fingers on the pulse of every market.