Category Archives: Columns

Whether you’re just starting out in real estate or trying to grow your business in a new direction, broker Joseph Santini shares tips for breaking into the luxury niche.

Find out how this managing partner and his team got their start and where they see their market moving next.

With over 24 years of proven success, find out how Cozzi and her team adapt, strategize and execute, so clients win.

Learn how Jennifer Mills Klatt’s Home Discovery Team stays focused and aligned with Melanie Klein’s overview of the team’s communication process.

Instill confidence in your buyer clients when you come to them prepared to answer questions and offer reassurance, coach Darryl Davis writes.

Agents need to talk with buyer clients about credit and financing early in the process, Lindsey Harn writes, to avoid disappointment later.

Don’t fear having this conversation with your frustrated sellers, coach Darryl Davis writes. Putting it off too long costs your clients time, money and momentum.

Fire doesn’t just destroy structures, Chris Drayer writes. It changes markets and careers, and if we’re not paying attention, it will burn us.

Capture attention and build relationships by helping your clients navigate the implications of headline-grabbing topics, Josh Ries writes.

Thinking about selling a property of your own? Bernice Ross shares six reasons why you may not be the best choice to guide your own transaction.